Bauvill is a modern construction company serving Greater London,  With a solid team and a dynamic business approach, it had been growing rapidly in scale. However, the brand struggled to keep up.

Its outdated brand architecture limited reach and undersold its capabilities. We restructured this architecture, defining each division as a distinct entity with its own identity. This came to life through a design system of three unique marks and an evolved colour system, Providing the tools for division-specific assets.

Bauvill’s primary touchpoint — its website — also needed a strategic overhaul. We restructured it to clearly communicate the company’s breadth and engage a wider spectrum of clients, driving stronger conversion.

The resulting visual identity broke new ground for the construction industry — bold, distinctive, and refreshingly modern. In a traditionally conservative sector, Bauvill now stands out with confidence, its new identity driving both recognition and new business opportunities. A bold, future-ready identity and a flexible system that equips them to evolve and grow with confidence.